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FROMM Premium Pet Food - The Simple Story

Think of Fromm's Premium Pet foods as a stew. It's not the first ingredient or the last ingredient that determines the nutritional value of the stew. It's the diversity, quality, and blend of those ingredients used.

Historically, most commercial pet foods have been made from one protein source (e.g. beef, chicken. or lamb), one or two carbohydrates source(s) (e.g. corn & wheat or rice & wheat), and then an added fat and fiber source. Flavor enhancers are added to the food to make it more palatable for the animal. This all means that there is anywhere from 4 to 9 food ingredients in a commercial pet food with a large vitamin & mineral mix to increase the nutritional value of the food.

In our own diets, would we rely on only one protein or fat source? Or would one to two carbohydrates to meet our nutritional needs and maintain our health? The answer is NO! The simple reason for this is that there are no perfect foods. Eggs may be one of the best protein sources available, but can only satisfy about 85% of our protein needs. Flax oil may be one of the best oils available for our health, with the highest concentration of Omega 3 fatty acids, but it is limited in Omega 6 fatty acids. Nutritionists tell us to eat small quantities of a wide range of foods, like in a stew. We should monitor our protein and fat intake, and get regular exercise. If we follow these guidelines Nutritionists say we should remain healthy.

Then why are we feeding our pets such restricted diets?

THE FROMM DIFFERENCE
FROMM is a very diversified stew. It is made with smaller quantities of more natural food and provides a better blend of nutrients. FROMM uses multiple protein sources, multiple carbohydrate sources and multiple fat sources to meet the dietary needs of your pet. There are 17 to 24 food ingredients in this diet. This means that FROMM does not rely on any one ingredient to satisfy the dietary needs of the animal. A vitamin and mineral mix is added to support the food ingredients in case your animal has an absorption problem, or needs an extra boost, just like you do when you become ill or over worked.

Protein Priorities
There are no perfect proteins. Proteins are made up of amino acids. A dog requires 22 different amino acids, 10 of which are considered essential. Cats require 23 amino acids, 11 of which are considered essential. The term essential means the animal cannot synthesize these particular amino acids from other amino acids and therefore must be supplied through the diet. Animals require these essential amino acids to maintain normal growth. If any of these essential amino acids are missing then proper growth will not occur.

A whole egg is probably the best-known protein source and it only supplies about 67% of the essential amino acids needed. So, diets using only one protein source are limited in their effectiveness, or deficient in some ways. Fromm looks at the amino acid profiles of various protein sources; they then choose proteins that provide sufficient quantities of all the essential amino acids to balance the animal's diet.

Fromm is the originator of the term "protein efficiency". This concept maintains that protein should be qualitative rather than quantitative, thereby increasing the digestibility. This not only refers to the essential amino acid profile, but also to molecular damage (burning), which can occur in protein molecules that have been overcooked due to the repeated cooking used in rendered proteins (i.e. chicken meal, or lamb meal). For this reason FROMM pet foods use fresh, USDA inspected, human graded chicken, duck and fish, as it's main protein sources. In other words, FROMM uses fresh proteins instead of dehydrated ones to increase the dietary value available to the animal. As you know, every time you cook something you lose a little of the food value, so by using fresh ingredients you get the most from the product, because it has only been cooked once. Fresh ingredients are cooked only as the pet food is made, where as, previously rendered ingredients are cooked before the pet food is made and again as the pet food is being processed.

Carbohydrate Needs
Multiple carbohydrates are used to offer a better dietary balance and reduce the possibility of triggering a dietary intolerance. This is best illustrated by the guaranteed analysis on pet food labels. If a pet's diet consists of 25% protein, 15% fat, 4% fiber, 10% moisture and 6% ash, the remaining percent is then carbohydrates. In this example, the amount is 40%. If only one carbohydrate is present in the diet it accounts for the full 40%. If there are two carbohydrates then there is 20-25% of one and 15-20% of the other. If four or more carbohydrates are used, only 8-12% of each may be present in the diet. You can see the difference this can make in an animal that is constantly exposed to a particular diet that has a high concentrations of one ingredient. Dietary sensitivities can develop. In a diversified diet, there is not enough of any one ingredient to trigger a dietary sensitivity.

Fat Needs
Dogs require two essential fatty acids in their diet, linoleic acid (omega 6) and alpha linolenic acid (omega 3). Cats require a third essential fatty acid called arachidonic acid for proper cellular function. A balance between omega 6 and omega 3 fatty acids are critical for optimal health. Current research indicates the optimum ratio is 5:1 to 10:1 of omega 6 to omega 3 fatty acids. Classic Nutritionals diets use an essential fatty acid balance of 6:1. Animal fats or vegetable fats alone are deficient in either omega 6 or 3 fatty acids. Therefore diversity in fat sources becomes extremely important if optimum health is desired.

Vitamins and Minerals
Vitamins are organic compounds essential in small amounts for metabolizing other nutrients and to regulate many physiological processes. There are two types of vitamins, fat-soluble and water-soluble. The fat-soluble vitamins are absorbed through fat and are stored in the body for future use. Fat-soluble vitamins, include A, D, E and K. The water soluble (Vitamin C and vitamins of the B complex) vitamins are not stored in the body and must be supplied through our daily diets.

The kinds and amounts of vitamins and minerals Fromm's lines of Nutritionals uses, are based on more than 90 years of research and practical feeding trials. Vitamins and minerals are balanced to avoid toxicity and to exceed the minimum requirements set forth by AAFCO's Canine and Feline Nutrition Expert Subcommittees. Optimum amounts imply optimum health.

Processing
How food is cooked greatly affects the outcome, both in terms of flavor and nutritional value.

Classic Nutritionals are produced with a continuous cooker-extruder. In this process, fresh proteins and protein concentrates, finely ground cereals, vitamins, minerals and other nutrients are cooked by passing through a screw cylindrical chamber equipped with splines that impede progress.

Steam and frictional cook the protein and starch and sterilize the food. After extrusion, the pellets are dried, cooled and sprayed with the desired amount of fat. Each particle, small or large contains the same nutrients. Combining high quality fresh ingredients along with state of the art processing methods, preserve the high digestibility ratios of Classic Nutritionals pet foods. You will be completely satisfied with the results of Classic Nutritionals when compared to any other pet food.


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